Founder-led sales keeps you humble fast.
One thing I’m constantly reminded of: deals don’t stall because there’s no interest. They stall because urgency was never uncovered clearly enough.
As a founder, I use Dextego on my own sales calls, not just for real-time coaching in the moment, but after the call to reflect on what I missed and how I could have moved the deal forward sooner.
In one recent call review, I asked Dextego how I could have discovered urgency better. The feedback was simple: ask more directly about timeline, goals for the quarter, and what needs to be solved quickly.
That’s what I love most about building this product. It doesn’t just help you during the call, it helps you get better after it.
Sometimes the biggest difference in a deal is asking the right question earlier.
What are your tips for discovering urgency?

Product Love
Michelle Curtis has spent her career helping early-stage teams navigate the messy, human side of growth, uncovering the hidden misalignment, trust gaps, and communication breakdowns that stall momentum long before they show up in the metrics. She has a sharp eye for the moments where teams get stuck and a deep understanding of what it actually takes to get people aligned, moving, and performing together.
That’s exactly why we’re so excited to have Michelle share her experience with Dextego.
"I love how Dextego takes AI coaching a step further by collecting and analyzing information about stakeholders, which helps me to better mirror and engage with them. This makes them more likely to work with me. I really, really love this part about Dextego.
The AI coach allows me to practice with various stakeholders, understand exactly who I'm talking to and what conversations work best with them, and provides suggestions to keep discussions going. The initial setup was extremely easy, just a click, and very seamless and user-friendly. I also like that it goes into detail about the type of coaching I want."

RSVP here
How to Scale Coaching
While conversation intelligence tells you what happened, Influence Intelligence helps you understand why it happened and how to improve it.
At Dextego, we've built an AI-powered platform that helps teams measure, develop, and scale influence before, during, and after every customer conversation.
Because in the age of AI, information is becoming abundant.
Human influence is becoming the competitive advantage.
The companies that win won't simply have more data.
They'll have teams that know how to connect, persuade, and create trust at scale.
That's the future of revenue performance.
That's Influence Intelligence.
Interested in seeing how influential your team really is?
Reach out for a personalized demo here.