You can generate 10,000 leads.
But if your team can’t turn conversations into customers, none of it matters.
That’s the part of the sales funnel we don’t talk about enough.
AI has made prospecting faster.
It can find accounts, identify prospects, personalize outreach, and create more opportunities.
But what happens after someone actually says yes to a conversation?
Can your seller:
→ Ask the right discovery questions?
→ Adapt to how the buyer communicates?
→ Communicate value in a way that actually resonates?
→ Handle objections without becoming defensive?
→ Build enough trust to move the deal forward?
→ Follow up based on what happened in the conversation?
This is where I believe the next generation of sales AI is going.
Not replacing the salesperson.
Making the salesperson better at the moments that matter.
On Oct 14th I’m joining David Bush, President & Co-Owner of BDR.ai, for a conversation on:
“Turn More Conversations Into Customers: AI Coaching for Modern Sales Teams.”
We’ll talk about how AI-powered prospecting + personalized sales coaching can work together across the entire buyer journey from preparing for the first conversation to navigating objections and closing.
I’ll also share how we’re thinking about AI coaching at Dextego: using behavioral and psychographic insights, realistic roleplays, and real-time coaching to help sellers build the human skills that actually influence buying decisions.
If you’re a founder, sales leader, revenue executive, or sales professional thinking about how to get more revenue from the conversations you’re already creating, we'd love to have you there.
📅 October 14
⏰ 1 PM EDT | 12 PM CDT | 11 AM MDT | 10 AM PDT
Register here.
The future of sales isn’t human vs. AI. It’s what happens when AI makes humans better at selling.
See you there!
Ioanna Onasi,
Founder & CEO, Dextego
📢 Speaker Announcement: Lori Richardson is joining us at the first-ever Influence Institute Roundtable.
Lori is a Coach at Score More Sales, and a Revenue GTM AI Growth Trainer. She has 30+ years of sales experience, beginning in technology sales and progressing into sales leadership and consulting. She has been involved with Harvard Business School, coaching MBA students on sales topics.
Lori Richardson is a respected sales strategist, speaker, and founder who has spent decades helping salespeople and leaders become more effective and influential.
More recently, she started the Sales Decades Project, shining a light on women who built their careers in sales over the past several decades and whose experience and contributions deserve greater recognition.
Through this work, Lori is helping preserve their stories, amplify their voices, and inspire the next generation of women in sales.
Drawing on decades of experience in sales and leadership, Lori will join us on 9/29 to explore what it takes to build credibility, earn trust, communicate with impact, and ultimately become someone people want to listen to and follow.
Apply to join the Influence Institute here.
Founder-led sales works until it becomes a bottleneck.
The question isn’t just “How do I close more deals?”
It’s “What am I doing on these calls that my team doesn’t yet know how to replicate?”
Look at your pipeline.
What do your closed-won calls have in common?
→ Technical problem → Business impact
→ Technical question → Business context
→ Objection → Root concern
Those patterns are the beginning of a sales playbook.
I wrote a blog with Angela Shori from SHYFT Insights to unpack how to make that handoff in our latest blog. Read it here.
Don’t forget to register for our women only Deal Clinic here.